Friday, July 1, 2011

Weatherloc All-season Premium Floor Mat and Cargo Liner - 2011-2012 Ford Fiesta 4-door Sedan

Weatherloc All-season Premium Floor Mat and Cargo Liner - 2011-2012 Ford Fiesta 4-door Sedan

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Price: $129.90    Updated Price for Weatherloc All-season Premium Floor Mat and Cargo Liner - 2011-2012 Ford Fiesta 4-door Sedan now
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Product Feature

  • 5 piece set custom fit for the 4-door Ford Fiesta sedan
  • OEM-compatible mat retainer clips
  • Unique, patented Surface Tension Technology
  • Superior protection from rain, snow and spills
  • 3 year warranty

Product Description

Boomerang premium WeatherLoc all-season mats and cargo liners provide unparalleled protection from rain, snow and spills and are a stylish upgrade to the Fiesta's interior. Unlike other aftermarket floor mats, WeatherLoc mats feature OEM-style retainers that fit the retainer pegs on the driver-side foot well and lock into place. WeatherLoc mats are engineered to contain snow, rain or spills by locking the moisture into the molded surface texture. While other mats have a raised lip around the edge to "loosely" contain moisture, Weatherloc mats actually lock moisture in place using patented Surface Tension Technology. The mats can be easily removed from the Fiesta without the rain or slush spilling and ruining your interior. Simply slap the back of the mat, and moisture is quickly and easily released - outside your vehicle.

Weatherloc All-season Premium Floor Mat and Cargo Liner - 2011-2012 Ford Fiesta 4-door Sedan Review

I debated going with the OEM rubber mats, since the fit would be a known quantity, but decided instead to take a gamble on these from Boomerang.

First a note on model years - these are sold as being designed to fit 2011-2012 but in fact also fit the 2013 perfectly. I assumed there had been no significant changes between 2012 and 2013, and that seems to have been the case. My Fiesta is a 5 speed manual and these fit perfectly, I assume they'd fit the automatic too.

These mats are clearly cut from a bulk roll of material as opposed to being custom molded to fit the vehicle, but that turns out not to be a compromise at all. The surface consists of a series of narrow channels formed by thin vertical "walls", and the space within the channel is filled by a continuous S curve. The curved center serves to contain water and slush and stop it from flowing out the edges - a very clever way of achieving good functionality from a generic material.

Edges are very carefully finished, with the surface channel/S being cut or ground away to leave a smooth lip which gives a very professional look. THis combined with a heavy aluminum manufacturers plate gives a high quality look to the mats; very impressed.

Each mat is perfectly shaped to fit - absolutely no complaints at all. They're heavy with nubbed backing to prevent them from slipping too much on the vehicle carpets. The drivers mat features locking circles that take advantage of the standard mounting posts to stay in place.

So in summary: a clever material very well finished that fits perfectly. What's not to like?

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